Don’t Compare!
Hair loss medication . Toilet cleaner. And the list goes on. It doesn’t matter what product or service is being sold, some of these advertisements are SO rubbish! Does anyone else think that some of the adverts on UK TV are atrocious and a total waste of air time and money or is it just me? I give you the Go Compare adverts for a fine example–the ones with that annoying fake opera man on…how annoying are they out of 10?! Seriously, people, whatever happened to the good old adverts of old that inspired us and made us want to go out there and actually buy products? Is it the end or what?
Of course, I am not completely naïve. I do understand that on some (warped and perverse) level, it’s a good thing (at least the manufacturers think this is a good thing–) that the ads catch our attention, however that may be. In a way they want us to remember them, and how better to install them in our minds forever than by making them as annoying as possible?
The thing is, every time I hear that advert, I mute the TV. Without exception. It has now got to the point where I am really annoyed whenever it comes on. Not just annoyed, but enraged.
What’s the answer? Who knows. But what I do know for certain is that the person who came up with the idea for that advert had better not admit to doing so in front of me!
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